Apple Finally Encourages You To Buy Cases For The IPhone7

As the only highest selling smartphone on the planet, Apple's IPHONE 6S PLUS CASE is the pattern setter in the smartphone market, just like their iconic MacBook laptop computer and iMac all-in-one desktop techniques have been settings tendencies in the pc market, for more than a decade now. One of the crucial divisive questions within the smartphone market, after the choice between iOS or Android powered gadgets, is the choice whether to use your phone in a case or not. While different producers have not really come out towards cases and some have even launched their very own cases for their phones, Apple has always been firmly anti-case.

This may occasionally seem at odds with the fact that Apple does indeed promote silicone and leather cases for their own phones and has been doing so for a lot of years. This yr too, Apple has up to date their very own leather-based cases for the iPhone 7 to include colour matched aluminium volume buttons. That is in addition to the hundreds of other designer cases for the iPhone 7 and seven Plus that new iPhone house owners shall be able to choose from.

Jet Black is the new Black

Apple's big about-face in the matter of cases comes because of one explicit new colour that they just launched with the iPhone 7. Apple fanbois and fangirls may have guessed already, since the colour has turned out to be essentially the most popular. The color is the shiny, Jet Black. Apple itself, for the primary time recommends that you just choose one of the many designer cases for the iPhone 7 Plus or 7, on your new phone. Really, they just suggest a case and hope that you will choose one in all theirs however you get the idea. The reason for that is because the surfaces of the Jet Black new iPhone 7 and Plus are so smooth and glossy that they are vulnerable to get scratched in the event you use them without a case. Apple of course, has come up with their own made up advertising and marketing time period for scratches, they call them micro abrasions. A rose by any other name and all that but the lengthy and the short of it is that if you don't need your Jet black new iPhone 7 to be covered in fingerprints, scratches and 'micro abrasions' you need to get one in every of Apple's cases or better nonetheless, one of the many third party designer cases for the iPhone 7.

Why Jet Black?

The more logical ones among you might ask what the point even is of choosing a selected iPhone color if that implies that you have to hold the iPhone covered in a case however that's just being approach too logical and reasonable. Apple followers have already lapped up the Jet Black iPhone 7 and early stocks of the colour in each the iPhone 7 and the bigger iPhone 7 Plus are already sold out. That is regardless of that incontrovertible fact that the color is only available on the more expensive 128 gb variations of the new iPhones. The real winners listed below are obviously the case makers. Website URL: